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Insulation is sexy!

008 iconThe simple act of retrofitting these buildings to make them more energy efficient: installing new windows and doors, insulation, roofing, sealing leaks, modernizing heating and cooling equipment is one of the fastest, easiest and cheapest things we can do to put Americans back to work while saving money and reducing harmful emissions.

I know the idea may not be very glamorous, although I get really excited about it. Here is what is sexy about it: It’s saving money. Think about it this way: If you haven’t upgraded your home yet, it’s not just heat or cool air that’s escaping, it’s energy and money that you are wasting. If you saw $20 bills just sort of floating through the window up into atmosphere you'd try to figure out how you were going to keep that. But that's exactly what's happening because of the lack of efficiency in our buildings.

Over the course of the next several years people are going to see this as an extraordinary opportunity and it is going to help America turn the corner as it comes to energy use. I’m excited about it and I hope you are too.

I told you insulation is sexy!

President Obama, speech to US congress
15th December 2009 - Tel: +27 11 4544 857 - Cell: + 27 83 726 9593

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